September 2, 2020 Joseph Hernandez

When someone mentions marketing professionals or marketers, we naturally assume that they are the people who handle marketing, which is,of course, what they actually do! The problem with this understanding is that it’s far too simplistic and generalized to be of any meaning or use to a business that is trying to create a proper marketing and/or branding strategy. A marketer can be a comprehensive service provider that handles everything from SEO to video marketing, or it can be an expert service that specializes in a few related streams of marketing only. Even if you have found a comprehensive service,…