July 22, 2022 Joseph Hernandez

How much do real estate leads cost? Some of these cost factors are exclusive versus shared. Live transfer leads, for example, are generated via telemarketing. As a result, these costs are higher than shared leads. PointClear nurtured and qualified leads, on the other hand, are lower than shared leads. In addition, these costs are split between different years. For example, Madison Logic’s lead cost was $3.30 per lead in 2015. Exclusive leads cost more than shared leads The closing rate is one of the most important things to consider when evaluating the cost of exclusive leads. It is because exclusive leads…

July 22, 2022 Joseph Hernandez

When considering various metrics to measure brand health, the most important one is its perceived quality. This can be measured through several metrics, including performance, reliability, appearance, and finish. Traditional brand tracking studies can be overwhelming, but there are other, more practical ways to measure brand health. Some conventional metrics include category awareness, brand performance, and overall health. Alternatively, you can track brand health using other metrics, such as the sentiment associated with a brand name. Monitoring the variations of your brand name One of the most important ways to tracking your brand and track the popularity of your brand online is…

December 23, 2021 Joseph Hernandez

If you have a good handle on digital marketing and how to use it for your own good, you can get a lot of traction online without spending a ton of money. However, to get to this point, you usually have to spend months or even years studying the ins and outs of the digital landscape, which can leave you without a lot of time to focus on growing your actual business. Because of this, businesses usually have to choose where to focus their attention on with their digital marketing efforts, since doing everything on your own isn’t a realistic…

June 3, 2021 Joseph Hernandez

Joining Amazon to make money through selling products is the first goal of every seller that joins the platform. Sellers are used to promoting their business in every possible way to enhance brand awareness and to pursue prospects of course. All these efforts are made to develop Amazon’s business. Nobody joins the platform to sell one’s business one day. Although one can consider selling one’s Amazon business if one deems the option as profitable but it is also vital to know that Amazon sellers are making millions of dollars in their lifetime sales. It is not something very much attainable…

April 23, 2021 Joseph Hernandez

If you are looking at new ways to market your business, Search Engine Optimization or SEO marketing might be something you are considering, and with good reason. In this day and age, investing in SEO is a smart decision that will really help you to grow your business. Of course, in order to set aside a budget to hire a digital marketing agency for SEO, you will need to move some money around.  Here are five ways to budget for SEO marketing. Thin Out Your Staff Take a look at the number of employees you have and the amount of…

September 2, 2020 Joseph Hernandez

When someone mentions marketing professionals or marketers, we naturally assume that they are the people who handle marketing, which is,of course, what they actually do! The problem with this understanding is that it’s far too simplistic and generalized to be of any meaning or use to a business that is trying to create a proper marketing and/or branding strategy. A marketer can be a comprehensive service provider that handles everything from SEO to video marketing, or it can be an expert service that specializes in a few related streams of marketing only. Even if you have found a comprehensive service,…